Monday, March 8, 2010

Cadillac and Aston Martin honoured

A picture of the Cadillac Converj Concept car ...Image via Wikipedia

Awards for the favourite car designs as voted for by car designers from around the world went to the Aston Martin Rapide and the Cadillac Converi.

The creators of the Aston Martin Rapide were presented with the prestigious Best Production award at the Geneva Motor Show, while the producers of the Cadillac Converi scooped the honours in the Best Concept category.

The readers of Car Design News voted for the eventual winners after senior editors at the publication compiled the shortlists of the best designs from last year.

Accepting the award for the Rapide sedan, Aston Martin design director Marek Reichman thanked the designers who voted for the vehicle "on behalf of a team that is very passionate about the brand".

The Cadillac Converj concept was by GM's Advanced Design Studio in Europe under then design director Simon Cox. Accepting the award, Malcolm Ward, exterior chief designer for mid-size cars at GM Europe, emphasised the global nature of the design teams by being "very proud to receive this on behalf of the team and I know the team in Detroit are also very proud to receive it".

The Converj concept introduced a cab-forward stance and softened Cadillac's now iconic angular design aesthetic, while the interior featured environmentally sustainable and renewable materials.

Copyright © Press Association 2010
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